How To Grow My Business.
The first major concern you should address before starting your business is how to grow your business. Do not address in your mind alone. You have to be very practical about it. The reason many entrepreneurs fail is because they don’t address this question properly; How do I grow my business?
The following are some of the practical tips to help you grow your business.
1. Develop a practical business plan. The quality of your business plan determines the success of your business. You must have a well-documented short-term plan as well as a long-term plan. Your business plan will guide you as your embark on your entrepreneurship journey.
2. Customers. You must conduct a robust study on your potential customers. This will help you understand their needs, perceptions and behaviors towards consuming your goods and services. It’s the only strategy that can help you tailor your goods and services for them, and avoid selling goods and services that people don’t need.
3. Customer service. Poor customer service leads to poor revenue or even total loss. Therefore, as you acquire new customers, you must serve them well without neglecting existing customers. Your customer service must be exceptional for both new and existing customers. Excellent customer service will help you gain customer loyalty.
4. List your business online. There are many online classified marketplaces where you can list your business. Buyers are always online searching for products and services to buy. Take advantage of Axess Nigeria’s free listing to meet new customers.
5. Social media. Many entrepreneurs are on social media but most times, they don’t know how to promote their businesses there. You must run ads continuously and target the right audience at all times. Coca-Cola was invented in Atlanta, Georgia, USA on 29 January 1892. The company has been advertising Coca-Cola (popularly called coke in Nigeria) all over the world since that year. So don’t stop your social media ads.
6. Expand your network. Networking allows you to grow your business in a unique way because it helps you connect with other people and encourage them to refer customers to you.
7. Get feedback from your customers. A feedback system from your customers will help you improve your products and services, and of course, gain new customers and retain existing ones.
8. Secure your business. Security is a very important recipe for business growth. Am unsecured business does not grow. Therefore, never joke with security. Secure your premises with CCTV cameras, security personnel, burglar proof, locks/keys, safe boxes and so on. More importantly, secure your website, especially if you are running an Ecommerce website. Here are some great tips to help you secure your Ecommerce website.
Wishing you success in your business.